Tara Krull Email Address
@shoesensation.com
Ecommerce and Digital Marketing
The parent company of Shoe Sensation, Shoe Sensation, Inc. is a privately held corporation based in Jeffersonville, Indiana and operates over 125 retail stores in 18 states. Shoe Sensation is expanding its small town presence through an organic & strategic growth plan. The Company's strategy will increase the total store count to approximately 175 locations by the end of 2017.
Senior Marketing and Ecommerce executive with 20+ years of integrated, omnichannel expertise delivering bottom-line results while leading cross-functional teams. Transformational change agent that excels in both fast-paced start-up environments as well as Fortune 500 companies and brings an intrapreneurial approach to both B2B and B2C businesses. Delivered 2000%+ Ecommerce growth within 36 months and over 300% growth in under 12 months. Adept at retail hardlines, softlines and telecommunications. Core Competencies include: Industry diversity including telecom, technology, accessories, footwear, automotive, hardlines, softlines, specialty retail Omnichannel business development both online and in-store P&L and marketing budget management over $40M DTC and B2B; Fortune 500 and start-up experience Transformational change agent Ecommerce merchandising and product design Amazon business management and growth SEO, PPC, SEM, SMS, Social Medial, Email, Mobile CRM and loyalty program management Brand marketing, corporate communications and customer care
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