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Diana Beas Email Address


Job Title

Associate Director

Rca Records

RCA Records is an American record label owned by Sony Music, a subsidiary of Sony Corporation of America. It is one of SME's three flagship record labels, alongside Columbia Records and Epic Records.


Working 15+ years in music and entertainment, in both business-centric and creative-focused roles, I have come to know that a company's success is team-won. Emotional intelligence is non-negotiable. And a steadfast belief in people (and their talent) is central to all meaningful work. With putting people at the center of my work, I advocate for music-makers and leverage their music for the needs of music supervisors, and in turn, I also help music supervisors fulfill their soundtrack music needs for picture (TV, film, and advertising). I specialize in music curation (with a special interest in Latin and K-pop music), communications, client relations, digital marketing, branding, and creative sales. I love sharing the information I know with others. ======================================================================== CONFERENCES: • Circulart (Medellin, Colombia) (Conducted in Spanish): Cultural exchange with Colombian musicians + speaker on music licensing panel. • FIMPRO (Guadalajara, Mexico)(Conducted in Spanish): Cultural exchange with Mexican musicians + speaker on music licensing panel. • Western Arts Alliance: The New Latina/o: Unveiling the Many Faces of a Multi-Cultural, Bilingual Audiences/Communities. • Bogotá Music Market (Conducted in Spanish): Cultural exchange with Colombian musicians + speaker on music licensing panel. • Hispanicize (Co-moderator + Moderator + Music Cohort): Largest conference dedicated to speaking on US trends for Hispanic community, specifically music videos + music & brands. • GRAMMY Camp for GRAMMY Week: 'Career Day' working in music. • GRAMMY Museum: 'Career Day' working in music. • SESAC Latin for Monitor Latino (Conducted in Spanish): Panel on songs for film & TV. • ASCAP Latino: Los Angeles International Film Festival: Panel on songs for film & TV.

Last University
University of Southern California
Based in La Mirada.

Other people working at Rca Records:

Max L. GayleAssociate Director and Brand Partnerships
Camille YorrickExecutive Vice President, Creative Content
Melissa A DaddioVice President Pop Promotion
Nick PirovanoVice President Marketing
Randy FranklinPresident RF Entertainment, Inc
Alexandra CushingVice President, Commercial Content + Partner Strategy
Tom MuzquizManaging Partner Entotal Agency
Amanda ZimmermanPublicity Assistant, RCA Records
Meghan KehoeHead of Media
Karl FrickerVice President of A and R
Karina LopezVideo Coordinator
Ali Levy********@rcarecords.com
Charita BrittenumDirector of Urban Promotions Southeast
Marcel Archer**********@rcarecords.com
Natalie HoAssociate Director, Digital Marketing
Gina MesseriDirector, Marketing
Kennedy NewsomeDigital Marketing Representative
Ashley Reed**********@rcarecords.com
Christian JohansenSenior Manager, Music Social

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