Todd Caponi Email Address

Author, the Transparency Sale

A platform to increase product ratings & reviews, site traffic & conversion. Learn more about PowerReviews ratings and review software today!

I am a geek for sales education, sales methodology and buyer psychology. I’m currently the Senior Vice President of Sales for PowerReviews, building and driving the sales organization for their leading SaaS consumer engagement platform...whose mission is to unify and amplify the voice of the consumer.My approach with PowerReviews and my previous organizations is to build and scale the revenue capacity of the sales organization using my “Five F’s” methodology. Part of that is a focus on how to make our customers and prospects smarter about their own business, not ours. Previous to this role, I was part of the sales leadership team of ExactTarget that helped drive the organization to a successful IPO and a $2.5B exit through the acquisition by Salesforce.com. I’m proud to have won an American Business Award “Stevie” for Worldwide VP of Sales of the Year in 2009 during a four-year tenure at Right Hemisphere, who also successfully exited via an acquisition by SAP. I’ve also spent time as the Vice President of Global Sales at Author-it, and previously owned and operated a sales training & consulting company.