Theresa Oneil Email Address

Chief Marketing Officer

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PROVENWith 20+ years in software strategy, marketing, sales and business development, Ive led marketing strategies that have grown an 11 person start-up to a $1B powerhouse and positioned two other software companies for successful acquisition. While I have a proven track record of developing brands and growing revenue in companies of all sizes, my passion is fueling high growth SaaS companies with creative and pragmatic data-driven marketing. ALIGNING WITH SALES, PARTNERS TO DRIVE PIPELINE AND REVENUEAs someone who’s carried a bag in previous roles, I have deep respect for the challenges of sales. By aligning closely with sales, my team sources an average 40% of pipeline and revenue. In our most recent quarter, we sourced 47% of pipeline and 42% of revenue. I’ve also built partner programs to source 25% of revenue. My teams deliver programs that help sales and partners win and client success retain customers.LEADING TO GROWTHI foster a culture of intelligent experimentation and analysis: trying new things keeps the creative juices flowing and ensures innovation and growth. I also dive deep, writing and speaking on the topics that matter to my clients, which today include retail, ecommerce and digital marketing.I love building and nurturing high performance teams during times of rapid expansion and change. My success is reflected not only in the success of my companies, but also of my team members.FLEXIBILITY, STRENGTH, AND CLARITYAs a student and teacher of yoga and meditation, I bring flexibility, strength, and clarity to work. My practice strengthens my ability to empathize with customers, partners, and colleagues to better collaborate, negotiate, and make difficult decisions.POWERS AND PASSIONSHigh growth SaaS • Branding • Demand Generation • Product Marketing • Partners • Business Planning • Market Research and Analysis • Communications • PR • Digital Marketing • Budget Management • High Performing Teams • Thought Leadership • ecommerce • Retail