Vice President, Marketing Services and Product Development
PharMerica ensures medications are available and delivered quickly, with tools to help our clients make cost-effective decisions.
For over 20+ years I have been a marketing strategy and program development leader, leveraging my teams and resources in crafting, deploying, and taking corporate marketing agendas to new levels. Highlights of my Leadership Snapshot: ==> Conceptual and out-of-the-box thinker with a history of success taking products from ideation to revenue. ==> Leads “Fully Remote” and onsite teams. A knack for hiring the most advantageous mix of talent to move the needle. ==> Data-focused storytelling with a dynamic personality and ability to strategize across the organization to drive growth. I foster and nurture relationships across teams and divisions, serving as a key stakeholder and “market whisperer” in advising leaders on effective marketing strategies, change management, and streamlined efforts that reinforce brand positioning in new and established markets alike. Throughout my career, I have continually delivered success and driven change, including: ==> Leading CVS’s efforts in launching new PBM retail programs and services to market ==> Reinvigorating underperforming marketing programs by building world-class teams and creating unique strategies that position clients and products for exceptional performance. ==> Leveraging multi-channel approaches to marketing and product positioning strategies, achieving unparalleled results in sales, brand recognition, and new market share. I excel at building cohesion and support amongst corporate leaders and client executives, strengthening my company’s ability to establish and maintain outstanding client accounts while cultivating high performing teams from scratch that produce YoY marketing ROI. Additional strengths include: Marketing Strategy and Vision| Data-Focused Program Management | Process Improvement | Change Management