Melissa Taylor Email Address

Channel Marketing Manager

Founded in 1996, OtterBox is highly respected in the design and production of rugged and semi-rugged cases to safeguard technology and other valuables. Built upon fundamentals of hard work, creativity and perseverance, OtterBox is the innovator of premier protective solutions for leading global handheld manufacturers, wireless carriers and distributors.

Results driven professional who is passionate about driving innovative marketing strategies for influential brands. Dedicated to maximizing a strategic understanding of brand objectives by establishing and maintaining relationships with key partners. Proven project manager who adeptly plans, develops and executes experiences that increase brand value, product awareness and ultimately sales growth.Relationship Management - Strategic Planning - Brand Engagement - New Product Launch Strategies - Creative Merchandising - Omni-Channel Marketing - Shopper & Market Research - Vendor Partner ManagementHighlights-Marketing lead for accounts that represent 15% of company’s multi-million dollar annual revenue-2015 Vendor the Year Award recipient from National Retailer-Created dynamic merchandising solutions resulting in a lift in sales of up to 40% for key accounts-Acted as consultant on new in-store design for mobile accessories at National retailer-Developed innovative and proprietary merchandising design that provided competitive advantage in mobile accessory category