Dhiraj Rajaram Email Address

Founder and Apprentice Chief Executive Officer

Mu Sigma is a management consulting firm that primarily offers analytics services.

Data is the new oil. Supply chains built on physical goods have been replaced in importance by decision supply chains. Competitive differentiation is no longer in the creation of analytics, but in the consumption of analytics. But there’s a problem. The amount of data generated in the world doubles every 18 months, yet there’s a dearth of impact. Product-centric approaches to this problem are not flexible. IT-led approaches are not agile. And consulting approaches are not cost effective. We need a new paradigm. And it’s why I founded Mu Sigma – to build a man-machine ecosystem that helps companies institutionalize the decision supply chain. The new paradigm is built on our belief system that all living things thrive better in a state of flow, which is a harmony between order and chaos. There are three fundamental governing principles underpinning our company: 1) L = d/dt (K): Learning over Knowing 2) X^2: Extreme Experimentation 3) The New IP: Not intellectual property, but interdisciplinary perspective As founder and chairman of Mu Sigma, I’m responsible for our strategic direction. Prior to founding the company, I worked at Booz Allen Hamilton and PwC. The experience working with Fortune 500 companies made me realize that there was more to analytics than just data and black box models. Big companies need a better art of problem solving. Mu Sigma’s aim is to teach them how to fish, not just give them the fish. And in doing so, leave behind a bit of the Mu Sigma mindset in every client. Visit us @ www.mu-sigma.com