Maureen Chen Email Address

Director of Marketing

The Museum of Science and Industry, Chicago (MSI), one of the largest science museums in the world, offers world-class and uniquely interactive experiences that inspire inventive genius and foster curiosity. From groundbreaking and award-winning exhibits that can t be found anywhere else, to hands-on opportunities that make guests the scientist a visit to MSI is where fun and learning mix.

Experience in successfully developing & managing integrated marketing communications programs. Strong analytical capabilities including database and relationship marketing, quantitative research, strategic planning and corporate P&L. Superior skills in client service and in motivating teams of employees. Entrepreneurial spirit and “stakeholder” attitude. Proven ability to deliver strong return on investment on marketing dollars, regardless of budget. History of building strong rapports with board members, policy shapers & industry stakeholders. Media current: knows traditional marketing tactics as well as new technologies. Specialties: Branding & Identity Advertising and Promotions Direct Marketing/ROI-based Loyalty Programs Management of Creative Teams Services Sales and Marketing: Museums & Attractions, Telecommunications, Restaurant, Tradeshow, Financial Services Quantitative and Qualitative Marketing Research Database Marketing