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Jay Lee Email Address


Job Title

Senior Product Marketing Manager

Midea Group

Midea is the world's largest producer of major appliances with a mission to create surprisingly-friendly solutions so you can enjoy life at home


Demonstrate executive level expertise managing all aspects of the product development lifecycle from initial stages through to completion as well as leveraging marketing initiatives and medium channels to enhance process timelines in various segments. Tenacious negotiator skillful in analyzing business requirements and devising concrete plans to maximize return on capital resources and drive top and bottom line expansion. Possess a record of achievement integrating organizational strategies to nurture stronger internal and external partnerships as well as achieve forecasted targets. Retain fluency in the English and Korean languages as a bilingual communicator. Additional qualifications include: •Product Development/Launch •Leadership/Project Management •Multi-Channel Marketing •Research/Market Analysis •Licensing/Contract Negotiations •Full Product Life Cycle •Profit/Loss Administration •Forecasting/Modeling/Trending •Client Interface/Presentation CAREER ACCOMPLISHMENTS •Well versed in directing all facets of a $1 billion global business segment and coordinate operations and personnel accordingly. •Secured "#1 Market Share in the United States" by working collaboratively with the Marketing, R&D and Manufacturing teams. •Drove the largest capacity (31 cu. ft) French Door Refrigerator to US market in 2011 and the 33 inch width 25 cu. ft French Door Refrigerator in 2010. •Globally launched the 28 cu. ft 3-door, 4-door French Door Refrigerator in 2009. •Obtained significant sales growth from 10% to 40% each year and profits through the improvement of the entire product portfolio on a global level. •Unveiled a $4 million, GE OEM model development project on a French Door Refrigerator via full project life cycle efforts. •Reached $85 million in new model sales in conjunction with team members as a GE Contributor in 2004.

Last University
Dong-A University
Based in Ridgewood, New Jersey.

Other people working at Midea Group:

Denisse GarciaSales General Manager of KAD
Benjamin ChoiProduct Marketing Manager
Tim KavanaughAssociate Vice President Product Marketing
Christine Yau**********@midea.com
Eli GlanzbergDistrict Schedule and Data Manager
Carlton CoonNational Sales Manager
Myles JordanDigital Marketing Manager
Lin LiOperation Assistant Manager
Rufus ChenGlobal Brand and ECommerce Director
Philip XieGeneral Manager
Richard CowanSenior Gas Systems Engineer
Daryl ChangEcommerce Manager
Kenneth MegarrCulinary Appliance Applications
Caroline Kurz MbaProduct Marketing Manager
Christian GonzalezAccounts Receivable Associate
Alyson SunyakSenior Human Resources Manager
Susan BartolucciTrade Marketing Manager
Mark Seng*********@midea.com
Cesar Castillo**********@midea.com
Scott Choe**********@midea.com
Kang Liu********@midea.com
Nathan Romes**********@midea.com
Tao Liu*******@midea.com
Natalie Chan**********@midea.com
Maria Muchnik**********@midea.com
Tom Ford********@midea.com
Kelly Yu********@midea.com

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