Senior Vice President Consumer Marketing
Meredith Corporation, a media and marketing company, engages in book publishing, television broadcasting and integrated marketing.
Marketing and Technology executive with 20 years experience in Direct Marketing, Database Marketing, Email and Automation, Audience Development, Landing Page Marketing, Content Marketing, Lead Generation, and Predictive Analytics. My philosophy is to track and measure ROI metrics on all campaigns. Technology and SAAS Product Management experience includes development and implementation of database solutions as both a marketing lead and as a technology provider. Launched software products for email deployment, email automation, database, landing page and lead generation. Client management experience includes leading marketing teams with a variety of internal customers as well as leading an organization supporting marketing technology for 90 media clients.
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