Chief Marketing and Public Relations Officer Mountain America Credit Union
Mountain America Credit Union is a financial services company that founded in 1934.
As the Chief Marketing and Public Relations Officer, Cook blends a successful mix of traditional marketing tactics with innovative ideas and technologies. She is a believer in strategic communication, data and technology. Cook has implemented new technologies, such as SegmentSync, Adobe Analytics, Salesforce, Tableau, Adobe Target, Kentico, Eloqua, Nuvi, Finch, and Fin Strong, while building new cornerstone and digital platforms. Not only does she lead the marketing department, she also contributes to the strategic planning of the overall credit union as a dedicated member of the senior executive management team. She advises the executive team as well as the Board of Directors on how the marketing department and its technologies support and drive growth in every facet of the organization. The results are evident in the unprecedented growth of the organization as it is recognized as one of the fastest growing companies in the financial industry.
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