Stephen Mcneill Email Address

Senior Manager, Consumer Content and Media Strategy Experience Planning

Kellogg Company is a producer of cereal, cookies, crackers, and savory snacks .

Dynamic marketing professional with a proven record of increasing revenue through strategic marketing, merchandising, focused branding efforts, multi-media campaigns, launch strategies, and innovative promotional ideas. Specialize in creating and implementing market specific merchandising, communications and promotional programs to build brand awareness and increase revenue. Effectively manage both strategic planning and tactical details for large, complex campaigns to ensure quality, on-time deliverables. Hands-on leader who manages cross-functional teams to develop creative ideas for both internal and external clients. I have managed projects in almost every facet of marketing including, but not limited to: eCommerce marketing, strategic planning, in-store point-of sale, direct mail, brochures, event marketing and internal and external communications. With project management as a fundamental background, I have proven that I can provide successful, creative strategy to help increase revenue and conversion.Specialties: Areas of Expertise Include:eCommerce MarketingIntegrated Marketing Strategic PlanningOnline Media StrategyProduct Growth/Penetration StrategiesCross-Functional Team LeadershipProject Planning / ManagementChange ManagementWeb AnalyticsKey Account ManagementRelationship MarketingCustomer Retention MarketingSocial Network MarketingCustomer Acquisition and Retention New Product LaunchesConcept DevelopmentPromotionsSweepstakesIn-Store Merchandising