Assistant Vice President Marketing
IndiaLends is a digital lending marketplace connecting borrowers and lenders to facilitate an instant loan transaction.
4+ years experience & expertise in the domains of Digital & Social Media Marketing. Well versed with all aspects of Online Marketing – Product Management (Website), Search Engine Marketing (SEM), Search Engine Optimisation (SEO), Online Reputation Management (ORM), Media Buying, E-Mail & Affiliate Marketing, Online PR & Google Analytics, Google Webmaster, Cost Analysis, Campaign optimization & manage digital marketing processes, plans and spend optimization. Managing the design/efficacy of the company website-Improving the usability, design, content and conversion of the company website. Substantial exposure in offline marketing as well. In these years, I have worked on BFSI, Education, Health, Travel, and advertising agency based websites in the Indian and US marketplaces.
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