Gordon Plutsky Email Address

Senior Director, Insights and Performance Marketing

With a comprehensive global portfolio spanning digital, video, events and print in 97 countries, IDG's trusted media brands help audiences around the world understand technology and make informed purchasing decisions.

Accomplished marketing executive with track record of creating successful, comprehensive strategies and campaigns for leading brands that drive measurable results. Highly regarded as a data-driven thought leader who thrives on aggressive change. Career includes more than 20 years of senior-level experience in marketing analytics/research, brand strategy, performance marketing, content strategy, SEO, public relations, advertising, social media, Web development, lead generation and marketing automation.A marketing thought leader, Gordon has been named one of the most influential marketers to follow on Twitter (@GordonPlutsky) by Forbes; and one of the 50 Thought Leaders over 50 by Brand Quarterly Magazine. Gordon frequently writes on the topics of digital, ad tech, performance marketing, social, content and the cultural changes brought on by the new media landscape.