Director of Marketing and Communications
GPJ is the world's premier event marketing and experience marketing agency, working with leading global companies who are looking for innovative experiential marketing solutions that motivate their audiences and activate their brands through live experiences.
Based in Austin, TX, Erica Stall Wiggins serves as Director of Marketing and Communications at George P. Johnson (GPJ), the world’s largest experiential marketing agency. In this role, Erica manages and develops internal and external marketing and communications for GPJ offices across North America, overseeing social media, case studies, blog posts and reports. Erica is also responsible for developing thought leadership opportunities and relationships, managing award submissions and acting as a brand ambassador and steward. She's also heavily involved with employee resource groups and sustainability within the agency. Before joining GPJ’s marketing team in 2014, Erica managed event programs for the company’s long-time client, IBM. A skilled writer, she was previously the executive editor of a multicultural magazine in Austin, Texas. Erica’s academic credentials include a bachelor of arts in English from the University of Texas at Austin and a certificate in marketing strategy from Cornell University. A respected professional across the industry, she has spoken at SXSW and MPI World Education Congress, is a member of the Corporate Event Marketing Association (CEMA), has served as a judge for the Chief Marketer Pro Awards, and is a Certified Wrong Thinker. Her personal passions include the arts, travel and writing, and her favorite job is 'Mom' to her two sons and two dogs.