Sports and Entertainment Marketing Partnerships
GMR is an award-winning global experiential marketing agency. We create unforgettable brand engagements across sports, music, entertainment and lifestyle--helping brands connect with people via their passions.
Integrated marketer with focus on driving strategy and execution of sports and entertainment brand partnerships. Over the last ten years I’ve been lucky enough to work with some of the most progressive brands and marketers in the world including AB InBev, adidas, Cisco, Gatorade, Google, FanDuel, Rakuten, State Farm, Taco Bell, U.S. Bank, and more. In 2013 I helped launch PIVOT Marketing Agency where I developed the company's proprietary sponsorship scoring model. The model was used by Clorox to objectively evaluate their sponsorship portfolio. As a twenty-something I moved to NYC and spent 3.5 years with the NBA in their Global Partnerships, Media, and Business Development group. Prior to joining Google I worked at Omnicom owned GMR Marketing, serving as a strategic IAT marketing lead for various clients and their portfolio of sports and entertainment partnerships. I currently oversee holistic management of Google's NBA marketing partnership, focused on maximizing value and collaboration across Google Product Areas, Agencies, and Partners.
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