Chief Marketing Officer, Greater China
FWD Group Management Holdings Limited is an insurance company which provides Life insurance, General Insurance, Employee Benefits, Financial Planning, Group Insurance etc.
- Over 20 years of marketing experiences across various consumer industries (Airline, Insurance, Financial, Retail & Luxury Brands). - Hold various positions from Global, Regional to Local business units - Multi channel marketing experiences including PR, retail marketing, building of branding websites, e-commerce as well as various digital / mobile marketing programs - Experience in managing cross functional projects, system development & multi channel sales force - P&L and team management responsibilities - Extensive vendors management (both advertising/CRM agency & IT solutions vendor)
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