Michael Manfred Email Address

Vice President of Marketing

Forest City Enterprises, Inc. (Forest City) is engaged in the ownership, development, management and acquisition of commercial and residential real estate properties in 27 states and the District of Columbia. The Company operates through three business units: Commercial Group, Residential Group and Land Development Group. Commercial Group owns, develops, acquires and operates regional malls, specialty/urban retail centers, office and life-science buildings, hotels and mixed-use projects. Residential Group owns, develops, acquires and operates residential rental properties, including upscale and middle-market apartments, adaptive re-use developments and supported-living communities. It also develops for-sale condominium projects and owns, develops and manages military family housing. Land Development Group acquires and sells both land and developed lots to residential, commercial and industrial customers.

16+ years of multifamily real estate industry experience working for two large, publicly traded REITs, owner/operators/developers. Currently with Forest City Reality Trust, a NYSE-listed national real estate company principally engaged in the ownership, development, management and acquisition of office and residential real estate throughout the United States.Michael is responsible for the residential marketing activities for stabilized and new development, revenue management, leasing/sales management, customer service/experience, and ancillary revenue. Within each of those departments Michael formulates, directs, and implements the strategy and execution for Residential across product types, geographies, and in all stages of the product life-cycle. He leads the development and execution of annual marketing plans and budgets for stabilized properties. Working closely with the operations group, new development operations team and the interactive department to ensure that day-to-day and week-to-week sales and marketing plans are yielding revenue growth while maintaining occupancy. Michael is a respected industry leader and has spoken at NMHC, NAHB, NAA and other real estate conferences. He is also a member of several internal committees within Forest City.