Head of Campaign Strategy
Feelunique.com is one of Europe's fastest growing online beauty retailers bringing value beauty, grooming and health products straight to door.
I am a dynamic data-driven digital marketing professional with over fifteen years’ experience of beauty and fashion retail marketing. I have spent the last ten years honing my digital expertise as an integral member of the trade and marketing departments at Feelunique.com. My passion is creating and delivering disruptive digital marketing campaigns that drive traffic and conversion. My key skills include research, strategy, planning, story-telling, onsite optimisation, user experience, content editing, social, email, influencer and SEO marketing. I have collaborated with countless beauty brands to create bespoke online experiences including L’Oreal Luxe brands, ghd, Benefit Cosmetics, Make Up For Ever, KVD Beauty, Charlotte Tilbury, DIOR and more. I am an expert in building onsite communities and how to encourage quality user generated content that drives conversion. I have lots of experience in managing people remotely and consider myself a nurturing and inspiring leader with a reputation for creating high performing teams. I teach yoga in my spare time and I am currently working on my own projects while seeking a senior marketing position that will benefit from my skills and experience.
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