Director Data Science
Agents primarily representing one or more insurance carriers, or brokers not representing any particular carriers primarily engaged as independent contractors in the sale or placement of insurance contracts with carriers, but not employees of the insurance carriers they represent. This industry also includes independent organizations concerned with insurance services.
As a director of marketing analytics, I am passionate about managing, developing, and delivering exceptional data-driven marketing analyses and insights that help clients exceed business objectives and maximize ROI. I am delighted when work brings together people, solving business problems and data. My experience in marketing and analytics includes: segmentation, predictive modeling, multi-channel marketing, customer lifecycle, campaign management, lead generation, business intelligence reporting, and performance analysis.Database Marketing and analyticsCustomer acquisition and retention strategiesB2B, B2C, healthcare, financial, business services
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