Chief Executive Officer
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Agile, creative and knowledgeable marketing veteran; a marketing leader with a track record of building effective teams and successful marketing programs; adept at creating demand and building the brand; skilled at leveraging new tools and technologies to develop solutions for every challenge; team oriented, roll up the sleeves work ethic. International experience. Marketing expertise: marketing plans, marketing communications, digital advertising, e-marketing, events, tradeshows, user group meetings, webinars, customer engagement, education, publicity, promotion, pricing, public relations, government relations, industry relations, budgets, analytics, and CME. Industries: Technology, Software, Healthcare IT, EHRs, Medical Informatics, Content Development, STM Content and Publishing, Advertising, Pharmaceutical Success stories: Routinely exceed sales and marketing goals; led sales and marketing for start-up with fast ramp to sustainable multi-million revenue stream in first 12 month; built sales and marketing organization for mobile content producer recording immediate 77% sales increase; managed $50 million division for market leading company to multi-year sales increases and expense reductions; took over 45 person sales force and posted 33% sales increase in first year; built tradeshow department to successfully manage 100 events annually on six continents; negotiated major license agreements with corporate and government entities in US and Canada.dennis.carson@gmail.com
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