Vice President, Digital Marketing and Marketing Operations
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Hi, I'm David Vogel. I lead digital marketing, marketing operations and in-house creative at WCG, a leading provider of clinical research services and technology. I'm also a blogger, speaker and advocate for B2B digital marketing and marketing operations. A digital native, I'm building a history of helping companies craft winning PPC, SEO and website strategies in some of the most competitive verticals online, including life sciences, software, finance, and enterprise cloud services. I also specialize in helping companies build and optimize their marketing technology "arsenal" by evaluating, integrating and optimizing software like Marketo, Pardot, HubSpot, and Salesforce. Highlights: • Strategic marketing professional with experience creating and executing online and multi-channel marketing plans. • Deep experience in digital marketing, including website development, Search Engine Optimization (SEO), paid search advertising, email marketing, lead generation, social media and web analytics. • Experience managing more than $1 million per year in online advertising on Google Adwords, Facebook, LinkedIn, Bing, and Yahoo. • Skilled in aligning Sales and Marketing in shared goals and process, and implementing real-time dashboards to monitor success. Please scroll down or visit my bio (http://davidvogel.co/bio/) for the rest of the story, or let's get together for coffee. I'll buy.