Carl Weinstein Email Address
@cozi.com
Independent Consultant
Cozi is the #1 organizing app for families that keeps everyone's schedules and all your lists in one place. Cozi is a 3-time Mom's Choice Award Winner. Download free today!
I am an insightful marketing executive, product strategist and business leader with experience in digital media, Internet businesses, consumer products, consumer tech and entertainment. I provide strategic and creative leadership to develop new products, build worldwide brands and drive explosive customer and revenue growth across all landscapes from launching start-ups to structured global organizations. I am passionate about optimizing the cross-section where product meets marketing to develop innovative concepts, capitalize on opportunities and to deliver strong, sustainable results. A versatile, entrepreneurial executive with a career of accomplishments including: • Directed global brand management for interactive game that generated $136M in annual sales. • Achieved Top 10 rank in one week for various social/mobile game apps. • Awarded National Gold Effie for creative and effective marketing. • Produced and marketed more than 245 major spectator events annually. • Raised $18M in venture capital for multiple early stage companies. • Developed streaming video service in partnership with the biggest sports leagues in the world. • Achieved the highest consolidated ratings & revenue for a major media company. LEADERSHIP COMPETENCIES Brand & Product Strategy | Marketing Strategy | Product Marketing | Digital Marketing | Digital Strategy | Social Media Marketing | SEO, SEM & ASO | Online Advertising | Engagement, Acquisition & Retention | Brand & Franchise Management | Strategic Partnerships | Business Development | Direct to Consumer Strategy | Content Strategy & Marketing | Mobile Apps | Social & Mobile Games | Loyalty Marketing | Digital Media | Market Research, Analytics & Consumer Insights | Customer Segmentation | KPI Optimization | Lifecycle Marketing | Channel Distribution | Product Development | Programming | Merchandising | Strategic Planning | Forecasting | Integrated Marketing | Cross-Functional Leadership | Project Management
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