Vice President and Director, Marketing
CIT provides lending, leasing and treasury management services to small and middle market businesses and the transportation sector. After 100 years, financing remains at the heart of our company. We value meaningful, long-standing relationships with our clients. Learn more about why companies choose us.
A Marketing, Communications and Customer Experience leader with 20+ years of financial services and industrial experience thru B2B, B2C and B2B2C. Adept at business strategic planning and messaging to external audiences; marketing communications planning and execution; and communication consulting to company stakeholders and external partners. Recognized for ability to establish trusted relationships, meet commitments and effectively build and lead marketing teams. Expertise includes:• Strategic and Tactical Planning and Execution• Customer Experience & Voice of the Customer• Market/Competitor Research & Analysis • Award-Winning Writer and Communicator in Multiple Disciplines and Media • Client Relationship Management• Product/Project Development & Management • Presentation Development and Messaging to Executives, Clients, Prospects, Investors and Press • Promotion/Incentive Development & Management