Apurv Bhatnagar Email Address

Head of Global Marketing

Cigniti Technologies is an information technology services company which provides Next Generation Testing, Mobile Testing, Security Testing, Agile Testing, DevOps QA, Security Testing, and Test Automation.

As a B2B Technology Marketeer, I have helped companies drive growth by shaping brand perception and enabling revenue through Marketing Qualified leads. My 19 years of experience spans across six software products and IT services companies. I have worked with CXO's and led teams across continents in HCL, IBM, Cigniti - Gartner MQ Niche Player for Application Testing Services, Kore.ai - Gartner recognized NLP Vendor and Conversational AI Platform and Incedo - Everest Group recognized Data science and Analytics Company. My work covered 10+ countries, including the US, UK & Europe, ANZ, Singapore, India and the Middle East. Two buckets in which I can summarize my experience are: - Marketing: Product marketing, Performance Marketing - ABM & Inside Sales, Digital Marketing, Market Intelligence, Events Marketing, and Sales Enablement - Strategic Alliances: Analyst Relations and Sourcing Advisor engagement, Influencer Marketing, Employee advocacy and Partner Management, Schools Attended & Certifications: Marketing certification from the University of Pennsylvania – Wharton | Marketing Analytics Certification from the University of California, Berkley | Digital Marketing Channels certification from the University of Illinois at Urbana-Champaign | Big Data certification from the University of California, San Diego| Customer Analytics certification from the University of Pennsylvania – Wharton| Google Adwords & Analytics Certification| Inbound Marketing Certification from Hubspot | DiscoveOrg Sales and Marketing certified| LinkedIn Sales Navigator Expert| BE - Govt. Engg College Kota| MBA - IBS Hyderabad