Kathrine Mowrey Email Address

Channel Manager Contractor

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I am a result-driven Media Director with comprehensive experience managing strategic advertising initiatives for industry leading organizations within retail business sectors. I am well versed in overseeing all media planning, campaign management, and program development functions for use across TV, Radio, Print, OOH, Digital, and Social platforms. I hold demonstrated success spearheading creative marketing projects at national and local levels to drive increased sales growth, improved customer engagement, and enhanced company profitability.In addition, I am a strong communicator with experience directing cross-functional teams of media professionals, leading partner negotiations with major organizations, and guiding efforts to improve total customer experience programs. I have also been accountable for managing high-value budgeting while overseeing the launch of digital media initiatives across international regions. Further, I am an analytical professional capable of monitoring key data metrics to generate and deliver valuable insights in support of organizational goals and objectives.I am known as a versatile contributor with experience in all core creative advertising and media campaign development functions, exceptional communication and business partnering skills, and a continued commitment to implementing industry best practices.