Marta Cyhan Email Address

Chief Marketing Officer

Personalized Digital Media

Strategic, global consumer senior marketing executive with 20+ years of experience creating compelling consumer marketing programs that ignites sales of consumer packaged goods and services. (Kellogg’s, Avon, The Pampered Chef). Known for elevating brand image and awareness, driving profitable sales growth, and increasing market penetration. Sharp focus on ROI drives innovation. A natural leader with a bias toward action who recruits and motivates highly capable team members, plays to their strengths, and promotes collaboration and empowerment. Prioritizes critical marketing initiatives that drive profitable, sustainable growth, embraces complex challenges, and ensures execution. Energized by the 'business of business'. Creativity combines keen consumer insights to engage consumers in the promise – and delivery of an exciting new brand positioning and brand experiences. Big picture marketing leader who balances brand strategies with successful integrated marketing execution, recognizing that success is measured by sustainable growth in revenue and profitability. Specialties:Strategic planning and visioningBrand development, brand building and brand postioningRevenue generationIntegrated marketing programsCommercialization and business developmentOrganizational and team developmentStrategic partnerships New product planning & launches