Design Principal and Director, Digital and Content Strategy
Cargill - Global Flavors Business offers fruit and sweet-based preparations to the food industry.
I aim to achieve the perfect mix of great user experience and measurable business value in all that I do. I have deep expertise in web strategy, content strategy, user experience architecture, and user research as well as broad experience across web, social and digital marketing disciplines. I thrive as an independent contributor navigating global, matrixed organizations and also have experience leading digital teams. My work and interest focuses on B2B and consumer products that have complex decision-making processes or information needs. Specialties: digital strategy, content strategy, website strategy and management, information architecture, user experience architecture and research, digital branding, project management, digital marketing including email marketing and SEO, intranet design, enterprise social networking, digital branding
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