Jessica Ashcraft Email Address

Global Vice President and Head of Marketing

Beeline is the world's largest independent provider of solutions for sourcing and managing the complex world of contingent labor. Our software helps procurement, sourcing, and human resources professionals optimize costs, reduce risks, and add value to their services procurement and contingent workforce programs.

Highly motivated global team leader with skills to meet aggressive business goals and influence revenue. Over 15 years of B2B SaaS marketing experience with proven results and continuous growth. Passionate about technology, its impact on the workforce, and paving the way for more females in tech. Dynamic marketing professional with extensive experience in global leadership, proven B2B lead generation, brand positioning/market elevation, rebranding projects, M&A brand strategy, product launch, customer engagement (upsell and retention strategies), campaigns, boardroom projects and executive profile management. Additional Specialties Include: Multi-Million-Dollar Budget Management and Forecasting, Brand Management and Elevation Strategies, Enablement, Partner/Ecosystem Relations, Operations, Internal Comms, PR, Sponsorship Negotiations, Content Management, and Events. Professional Recognitions: 2021 'Top 15 Professionals to Watch' nominee (the only in B2B technology) by World Staffing Summit 2020 '40 Under 40', as recognized by Staffing Industry Analysts https://bit.ly/2ULTBM9 2019 Marketing department ranked highest in organization for: colleague satisfaction, most productive, highest retention, most favorable leadership, and work/life balance 2019, 2018, 2017 Forrester® Tech Marketing Council Board Member 2017 '40 Under 40', as recognized by Staffing Industry Analysts 2015 Department of The Year, as recognized by Beeline Executive Team & Colleagues 2015 Stevie® American Business Award, Marketing Department of The Year 2014 Beeline Principles Award, a peer-nominated award recognized by Executive Team & Colleagues 2012 Marketing Leadership Award, as recognized by Beeline Colleagues 2012 ‘One Company’ Vision Award, as recognized by Beeline Colleagues 2011 Collaboration Award & President's Award as recognized by Adecco North America 2010 Event of The Year Award, as recognized by CMO, Adecco North America 2009 Corporate Excellence Award, as recognized by CEO, MPS Group 2006 1st Place, International Award for PR Strategy, as recognized by Université de Scîencéscom, the City of Nantes, France & UNF “Art isn't only a painting. Art is anything that's creative, passionate and personal. And great art resonates with the viewer, not only with the creator. An artist is someone who uses bravery, insight, creativity, and boldness to challenge the status quo. And an artist takes it personally. Art is a personal gift that changes the recipient. Art is a personal act of courage, something one human does that creates change in another.”― Seth Godin