Jeffrey Barkley Email Address

Senior Product Manager

Avigilon (TSX: AVO) is defining the future of protection through innovative high-definition surveillance solutions.

I am a customer oriented professional with 15+ years of B2B marketing, sales and applications experience, with a technical background. I have proven experience profitably growing technology-based products. I am a flexible and versatile leader and influencer experienced in managing international cross-functional teams within matrix organizations. My career spans multiple industries, each requiring quickly learning technical and industry-specific knowledge. I have a track record of increasing revenue and market share using customer research, positioning and clear value propositions to develop new products and new markets. I use “Voice of The Customer" technique to identify customer needs and then translate them into market leading products. I use segmentation, targeting and positioning to generate market share gains by clearly identifying the target segment and competitive position. I use value proposition and economic value to customer to increase profit and revenue for products in their target markets. Specialties: Strategy • B2B Marketing • Product Management • New Product Development • Market Research • VOC - Voice of Customer • Competitive Analysis • Positioning • Pricing