Miran Maric Email Address

Senior Vice-President, Strategy and Innovation

Asbury is an automotive company which offers Sales, Finance, Service, management of automobiles.

VP and CMO for all Asbury Automotive Dealerships -- Spearheading a team of 26 marketers specializing in SEO, SEM, Web Development, Graphic Design, Social Media, and all paid media items within that spectrum. Youngest CMO in Fortune 500. - As National Digital Marketing Manager, I hired, managed, and educated the first group of digital managers within Chrysler's field organization, whilst evangelizing the proliferation of digital media strategies. Began a digital marketing paradigm shift within Chrysler regionally and at HQ by syndicating advantages and efficiency of digital media.- Helped Chrysler's 9 Regional Business Center's develop and execute their first, aggressive in-market digital media strategies with Universal McCann.- Helped create and introduce the auto industry's first digital co-op program for over 2,400 Chrysler dealers nationally along with several stakeholders.- Bridged the gap between HQ managers and Business Center representatives due to different understandings of what the marketplace is doing.- Trained and developed over 40 digital managers over a span of 6 years.- Created, hired and trained the first integrated digital marketing team for a major automotive group- Incorporated new marketing tactics led by aggressive SEO and SEM strategies, followed by several other tactics within the digital media space.- Launched an integrated shopping experience within several LHM stores to help customers see information quicker, and become more transparent.