Pricing
The Airlines Reporting Corporation (ARC) is the premier driver of air travel intelligence and commerce in the air travel industry with leading business solutions, travel agency accreditation services, process and financial management tools, and high quality data.
Accomplished Pricing, Finance and Commercial Excellence leader with 20 years of experience delivering bottom-line results. Consistently contributed to growth objectives through market, customer, and data driven pricing and financial models. Expertise in leading both commercial and retail pricing functions through alignment of pricing strategy with overall corporate and product strategy. History of developing solid financial metrics and driving revenue-rich business models. Diverse industry knowledge including information technology, travel/transportation, retail, manufacturing and banking sectors. Strong mentor and coach. Specialties: Pricing strategy development and implementation, value based pricing, elasticity modeling, competitive pricing and business intelligence, pricing analysis, pricing policy and procedures, process improvements, customer research, competitive research, contract negotiations, commercial and bid pricing, discount management, business case modeling, financial analysis,, financial forecasting, variance analysis, product profitability, budgeting, cost optimization, executive communications. Certified in Product Management - AIPMM Certified Pricing Professional (CPP) - Professional Pricing Society Pragmatic Marketing Certified Ironman Certified Coach
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