Senior Manager, Digital Engagement and Content Marketing
Official site for American Girl dolls, clothes for dolls and girls, doll furniture, books, stores, gifts for girls, and online games for girls.
Highly competent and goal-oriented leader with a solid track record in brand marketing, creative strategy, content development, agency relations, communications, social media, partnerships, public relations, television and online production, and event planning. Recognized for driving organizational growth and expansion through innovative marketing initiatives. Proven expertise in leading omni-channel marketing campaigns and delivering impactful results. Skilled in identifying short-term and long-range issues, providing valuable insights for decision-making, and implementing effective strategies. Proficient in market research, forecasting, and data analysis to guide marketing efforts. Adept at managing social networking channels, driving lead generation, and ensuring exceptional user experience. Instrumental in achieving financial objectives through budget preparation, expenditure analysis, and proactive corrective actions. Ready to leverage my extensive skill set to propel your brand to new heights of success.
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