Bob Hansen Email Address
@adaptiveinsights.com
Senior Marketing Content Manager
Adaptive Insights is the recognized leader in cloud corporate performance management (CPM). The company's Adaptive Suite enables companies of all sizes to collaboratively plan and model, easily access real-time analytics, streamline complex financial reporting, and accelerate financial consolidation. With this best-practice active planning process, Adaptive Insights differentiates with easy, powerful, and fast software that empowers more than 3,500 customers globally to drive business success.
Presently at Adaptive Insights, Bob has played a key role in developing content marketing strategies for high-profile companies such as Workday, HP, and IBM.A former journalist, he has exceptional writing, editing, and strategic messaging skills – and a strong background providing editorial oversight for enterprise organizations.Core skill set: content strategy, corporate blogging, content marketing, copywriting, SEO.
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