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Arlene Sanchez Email Address


Job Title

Vice President of Marketing and Events, BAFT


The American Bankers Association represents banks of all sizes and charters and is the voice for the nation's $13 trillion banking industry and its 2 million employees.


A global marketing leader, experienced in matrix organizations and collaborative work with senior executives in different regions – Asia, Europe, Middle East, and North America. Strong business development skills, negotiate strategic partnerships with international and regional industry partners and banks. Deep understanding of cultural differences and the ability to apply knowledge in programmatic and business interactions. A seasoned results-oriented professional with excellent balance of strategic acumen and operational execution. Experienced working for B2B and B2C covering non-profit, financial, retail and healthcare industries. Real Estate Professional: Licensed MN realtor specializing in residential homes, investment/rental properties, and new construction homes. Certified short sale and foreclosure resource. Areas of Expertise: Strategic marketing, global events marketing, event management/logistics, educational program producer, product management, marketing communications, project management, branding, business development and stratefic partnerships, revenue driver/expense control, staff management, digital/web marketing Industry Focus: healthcare, non-profit, association management, retail, financial services industries

Last University
Attended University of Saint Thomas - School of Business
Is based in Los Angeles.

Other people working at CFFTN:

Bonita JonesProfessional
Dianna GriffithsAccountant and Payroll Specialist
Rozlyn GoldynVice President, Human Resources
Kathleen RumfolaSenior Vice President, Marketing
Susan OetjenCustomer Service and Data Entry
Alethia BaggettSenior Vice President, Chief Human Resources Officer
Annie GalvinSenior Manager, Marketing
Virginia ('Ginny') O'neillSenior Vice President and Director of the Center for Regulatory Compliance
Thomas PinderAttorney: Banking + Finance + Contracts + Litigation
Krista Donlon*******@aba.com
Sheryl JohnsonVice President, Marketing
Maureen OndaDirector
Karla Medina**********@aba.com
Sarah AnkrappSenior Director, Web Projects and Database Management
R. McFall*******@aba.com

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