Dylan Swift Email Address

User Acquisition Manager

Yelp helps people connect with great local businesses. People use Yelp to search for everything from the city's tastiest burger to the most renowned cardiologist.

I am a performance marketing manager specializing in mobile app releases and franchise IP. My drive is to deliver high quality product experiences through precisely targeted marketing campaigns and building insightful data reporting systems. I began working in data-driven campaigns during my 2008 fellowship with Obama for America. In the years that followed, I've expanded upon this foundation to build management systems based primarily on the agile methodologies of W. Edward Deming. I now utilize these skills to manage multi-million dollar advertising budgets and market a portfolio of the "Top Grossing" products in the mobile and console gaming space. This portfolio includes: Game of Thrones: Conquest, Marvel Contest of Champions, Mortal Kombat, Lego, Hitman 2, DC Legends, Injustice 2, Westworld, Middle-earth: Shadow of War, The Hobbit, The Fast and the Furious, Oz: Broken Kingdom, DomiNations, Dynasty Warriors, Titanfall: Assault, HIT: Heroes of Incredible Tales, Fantasy War Tactics, Kingdoms of Camelot, Dragons of Atlantis, Heroes of Camelot and many others. Areas of focus: Mobile User Acquisition, Agile Project Management, SQL, Product Management & Funnel Optimization, Mobile Gaming Monetization, Customer Behavior Segmentation, Coordination of International Teams, Data Analytics, BI & IT Solutions, Content Management Strategies, Customer Loyalty Programs, Automated Alert Systems, and Executive Assistance.