Director Global Brand and Integrated Marketing
XO owns and operates one of the largest IP and Ethernet networks that customers rely on for private data networking, cloud connectivity, unified communications and voice, Internet access and managed services including network security solutions.
Senior marketing leader with strong track record of exceeding goals and driving growth for companies across multiple industries. Well versed in marketing leadership, strategy, planning, execution, budget, and measurement of global and regional integrated programs and campaigns. Highly effective and nimble leader with strong communication skills that enable me to build momentum across complex matrix environments, increase organizational focus, and accelerate marketing execution within fast moving organizations. • People Leadership and Development • Marketing Strategy • Brand Development and Management • Digital Strategy • ROI-driven integrated campaigns that drive awareness and action: websites, SEO, SEM, PR, content marketing, social media, email, direct mail, events, print advertising, TV, radio, outdoor • Product Marketing • Regional Marketing • Content Strategy and Development • Sales Enablement • Marketing Operations, Reporting and Analytics • Project Management • Creative Direction • Agency and Vendor Relationships
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