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Carla Gawthrop Ps Email Address


Job Title

Content Strategist

World Vision

World Vision is a Christian humanitarian, development and advocacy organisation devoted to improving the lives of children, families and their communities around the world. Our 42,000+ staff members working in more than 90 countries are united through our ethos, mission and shared desire for all individuals, especially children, to overcome poverty, inequality and injustice.


I'm a digital content marketing and communications leader. I'm insatiably curious about customer motivations because I'm driven to create great customer experiences. I get up in the morning for collaboration that fuels innovation because we can go farther than me. What I do: Audience-first, customer-obsessed digital content strategy | Full-funnel customer journey development | Website content management | SEO content gap analysis & solutions | Email marketing automation | Email newsletter content strategy & implementation | Communications operations | Storytelling & content development | Editorial calendar governance | Blogging | Media relations | Internal communications | Matrixed cross-department collaboration | Team motivation and management Platform/Tool experience: Analytics: Google, Adobe SEO: Ahrefs, Search Console, Yoast Email/Marketing Automation: Marketo, MailChimp CMS: WordPress, Drupal Collaboration/PM: Jira, Trello, SharePoint, Teams, Zoom, Skype, WebEx, Smartsheet Suites: MS Office and Google Beyond work, I love getting outdoors in the sun, rain, or snow as well as great storytelling around the fireplace or campfire.

Last University
Went to James Madison University
Is based in Fife.

Other people working at World Vision:

Grace Saba**********@wvi.org
Michael SwensonExecutive Director
Gary PedersonSenior Research Analyst
Jonathan StrobelInformation Technology Business Area Manager Data Architecture
Eric HuangSenior Manager, Sponsorship Marketing Business Systems
Shannon OsborneDirector Contact Center Operations
Lilian Chung**********@wvi.org
Penny CartwrightEA to the President and Chief Executive Officer
Martin Campbell**********@wvi.org
Martha RodriguezDirectora De Mercadeo
Fiona DunnDirector of Learning and Development World Vision Information Technology
Ivan GomezVice President World Vision, US
Bowers ClarkDirector Talent Acquisition; World Vision International
Scott MillsInnovation Comes From the Edges, From Solving Real Problems With Constrained Resources Change Happens
Peter Kooistra**********@wvi.org
Lindsay MarEmail Marketing Manager
Stanley SchulmanSocial Media Strategy Manager
Jon SnyderManager Digital Properties
Stephanie PeughGlobal Director of Digital Capabilities and Technology
Carlos SimonBusiness Development and Marketing Regional Director
Jaeyeong JuDigital Marketing Manager-marketing and Analytics
Jack Chan*********@wvi.org
Kathryn Powers**********@wvi.org
Cathy KoscielniakGlobal Procurement Administrator

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