Teri Lamitie Email Address
@wgbh.org
More Than 15 Years of Excellence in Digital Marketing and Membership Strategies
WGBH is making sure you have our content when and where you choose: on air, online, and on the go with TV and radio broadcasts, podcasts.
Talented and thoughtful Senior Digital Strategist with over 10 years of experience in aligning business units with strategic objectives to meet goals ⬥ Experienced marketing professional with a strong understanding of how to use digital platforms to drive results ⬥ Always committed to finding new and innovative solutions to the challenges of engaging audiences with content, driving revenue, and growing brand loyalty ⬥ Data-driven decision making ⬥ Embrace collaboration and encourage diverse perspectives Specialties: • Management and Leadership • Strategy development • Digital marketing • Digital engagement • Goal setting and KPI development • Analytics • Segmentation • Personalization • Integrated fundraising strategy • Marketing automation / Eloqua 10 • Email marketing • Content strategy • Web analytics • Omni channel marketing • Communication skills • Vendor management and negotiation
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