David B. Johnson MBA Email Address

Commercially Focused Technology Professional Commercial Excellence

WestRock is an American corrugated packaging company that provides differentiated paper and packaging solutions.

The technology that enables commercial and marketing excellence and collaboration is a core strength of high performing businesses today. With extensive experience in commercial sales management, sales operations and CRM systems, I possess the unique combination of experience and capability that is required in both large and small organizations to effectively manage the leadership challenges of today. Currently, I lead a team of sales operations professionals focused on driving profitable growth through the use of complex business and CRM systems. In addition, I deliver commercial excellence training and tools to a global community of sales professionals. I have a proven record of commercial and technical leadership. Among recent notable successes is leadership of a major global enterprise CRM migration that integrated numerous legacy functions and organizations together in the first consolidated cloud based CRM solution deployed within the corporation. I also led efforts to leverage technology to simplify commercial sales processes to meet the increasing requirements of sales and marketing professionals worldwide. These efforts focused on mobility that drives user efficiency and effectiveness while increasing the velocity at which business was transacted within the corporation. Moving forward, I continue to be focused on leveraging new and different technologies to increase commercial excellence by increasing speed to market. I continue to seek new opportunities to bring technology together with marketing and sales disciplines to drive growth and overall business performance.