Dave Leclair Email Address

Senior Director, Product Management

Unitrends all-in-one enterprise backup and continuity increases uptime and confidence in a world in which IT professionals must do more with less.

I am a multifaceted senior executive with experience in leading both technical and marketing organizations. I have a proven record of delivering successful, innovative, market-driven products and services in new and established markets. I have a demonstrated capability to bridge between business and technology realms, seeing the big picture, with the talent to simply communicate complex concepts and allocate resources and budgets. Noted for the ability to evaluate market and technology trends in order to formulate corporate strategies and messaging that align future product roadmaps and investments to new growth opportunities. I have repeatedly delivered multi-million dollar gains for my companies. Due to my breadth of experience, I am able to play multiple functional roles simultaneously with extensive hands-on experience in product management, product marketing, and demand generation. I am a highly technical marketer who was formerly a respected software architect for PCs, servers, mobile & communication devices, systems, and software. »»» EXPERTISE »»» ☑ Product marketing ☑ Product management ☑ Strategy planning ☑ Corporate branding / Message creation ☑ Demand generation / Lead generation ☑ Content creation ☑ Budget Management / P&L Management / KPI management ☑ Multisite team management (Hiring, mentoring, perf. reviews, etc) ☑ Web design / Website management ☑ SEO / SEM / PPC ☑ Product Lifecycle Management ☑ Social media marketing ☑ Email marketing ☑ Analyst Relations (AR) / Press Relations (PR) ☑ Event management / Webinars ☑ Sirius Decisions waterfall metrics ☑ Pragmatic Marketing certified ☑ Mergers & Acquisitions ☑ Cloud computing / IaaS / SaaS ☑ PC / Server / Mobile / Storage markets ☑ Backup and recovery / Disaster Recovery & Business Continuity ☑ Enterprise Software