Vice President of Marketing
Thumbtack helps consumers hire experienced professionals to accomplish personal projects.
Results-oriented marketing professional, focused on developing compelling content and strategy at both brand and channel levels.Specialties:CRM marketing (focus on email) including segmentation, testing and optimization, creative development and execution.Brand Strategy and Architecture (naming, messaging, offer structuring, voice development)Product marketing (audience research, product positioning, creative strategy)Creative IdeationWritingProject ManagementMy current and former clients include: VIDA, Agora Fund, Liquidnet, Duke University, Human Rights Watch, and American Express.Princeton graduate with a BA in History, specifically passionate about sound history. Lover of travel and food, constantly in search of new places, people and experiences.
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