Packaging Development and Product Innovation and Product Development and Brand Strategy and Brand Development and Consulting
Teleflora brings together the time-honored tradition of sending flowers with the modern benefits of an advanced florist network. By tapping over 11,000 member florists in North America alone, Teleflora offers the kind of personal touches, artistry and expertise you expect from a trusted neighborhood florist even if that neighborhood is across the country. No prepackaged flowers in nondescript boxes dropped on your doorstep Teleflora s network of professional florists create artistic arrangements personally delivered in a vase, often on the same day. And, with the organization s pioneering Flowers in a Gift Collection, the recipient gets a keepsake that turns the treasured gesture of a bouquet into a lasting memento. Luxe yet affordable, aspirational yet accessible, Teleflora makes every day an occasion. Follow Teleflora on Facebook.
DeMaria Consulting- Providing packaging, product and brand consulting and project services with strategic thinking and actionability. Balancing creative thinking, customer wants & business needs that result in overall brand growth and profitability. CAPABILITIES: - Packaging Development & Packaging Engineering - Product Marketing - Product Innovation - Product Pipeline Planning - Brand Strategy - Brand Positioning - Brand Management - Market Research, Consumer Insights, Segmentation & Voice of Customer - Project Management - Digital, Social & PR Campaigns - Creative Art Direction Specializing in: Specialty Food, CPG, Beverages, Wine & Spirits, Cannabis, Gifts and Lifestyle products. email: dominic@DeMariaConsulting.com WHY ME: Over 15 years of experience identifying and implementing Product Innovation, Packaging Development and Brand Development strategies to engage new customer targets, increase market share and drive innovation. I focus on the big picture and the details, distilling customer insights, data and market trends into actionable and growth focused innovation. I have cross-functional expertise spanning Operations, Engineering, Marketing, Product Development and Creative. I have the unique ability to holistically bring all of these disciplines together. RECENT ACCOMPLISHMENTS: Lead the strategy and execution of brand assets transforming a sleeping line of products into a differentiated, positioned and marketable brand. Resulting in a 6.5% increase in sales in the first 3 months. Designed and launched PET packaging and branding for market-leading functional beverage, increasing sales units over 23% in the first 6 months Developed innovative and differentiated packaging for a Cannabis company balancing brand and consumer experience within a highly regulated and compliance driven industry. Please contact me at 541 941-4207 or Dominic@DeMariaConsulting with any Packaging, Product or Brand Development opportunities or questions you have.
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