Teresa Caseras Email Address

Vice President Marketing

Technology Credit Union is a member-owned, full-service financial provider that is dedicated to meeting the financial needs of technology professionals and their families, as well as individuals who work, live, go to school, or regularly worship in Santa Clara, Alameda, and San Mateo counties.

I am a forward-thinking initiator and Marketing driver with 10+ year’ experience in sustainable financial gains through managing company-wide global marketing operations and ensuring flawless execution of strategic product initiatives. I am always mindful of enforcing overall brand awareness, engagement, and growth, ensuring achievement of company KPI’s. I have strong skills when working independently with internal / external customers and collaborating cross-departmentally to exceed personal and corporate sales targets within diverse industries. I thrive on challenging, high intensity, long-term projects and welcome the opportunity to lead an ambitious team in marketing strategies and brand development. I am an innovative and out of the box thinker who can create dependable financial models, forecasting predictions, and competitive analysis to deliver cutting-edge solutions. I can manage assigned regions pipeline through account targeting, prioritization, lead generation, marketing communications, campaign development, direct mail, market research, promotional management, community relations, and program marketing operations. I earned a Bachelor of Arts degree in Public Relations and minor in Marketing; I have achieved several professional leadership awards in various Marketing Events and Campaigns. A Few Selected Achievements: -Achieved benchmarking results in generating +$112M revenue gains -Earned the Gold AVA DIGITAL Award -Maximized deposit growth by $615K in one month -Received the 2019 Best Practices Award in Credit Union Journal -Accepted the Credit Union Journal's 'Best Practices’ Award -Established and launched programs, campaigns, and assets to promote brand awareness and acquisition -Pioneered initiatives geared towards the use of unique content for increasing member loyalty Let’s Connect and discuss how we can be a great team!