Energetic Business Leader and Seasoned Marketer and Passionate and Curious Change Agent
SMG Marketing Group Inc. is a leader in the healthcare information market, providing comprehensive profile databases and innovative analytical software tools that help solve a variety of healthcare marketing business problems. SMG is part of QUINTERNET(TM) Informatics.
I have spent 15 years in the advertising and marketing industry and have gained extensive experience in B2B and B2C marketing leadership, strategy and execution. My greatest strengths lie in global B2B revenue marketing, leveraging demand generation, account based marketing, pipeline science and revenue lifecycle management from inquiry to close. A large part of my career has been spent as a leader in the fast-paced enterprise software and technology industry, requiring flexibility and adaptive change management. I am passionate about leading teams, relationships with my stakeholders, driving results for the business, continuous learning and having fun. My strong emotional intelligence, communication skills and instincts enable me to be an adept collaborator, problem solver, relationship builder, team player and influencer of stakeholders in order to meet common goals. I lead my teams to value: focused execution aligned with revenue goals, speed to market, elite performance, flexibility, teamwork, effective communication, stakeholder relations, passion, energy, creativity and fun. I am committed to continuous learning so that I am always growing as a person and a leader to meet personal, team and company goals. I love what I do and I love getting results. Valued specialties: Leadership, Developing People, Collaboration, Change Management, Strategic Planning, M&A, Demand Generation, Account Based Marketing, Sales and Marketing Alignment, Sales Enablement, Pipeline Management, Revenue Lifecycle Management, Marketing Automation, Digital and Inbound Marketing, Lead Nurturing, Lead Scoring, Segmentation, Database Management, A/B Testing, Revenue Reporting and ROMI Analysis, Eloqua, Salesforce
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