Alex Heath Email Address

Chief Marketing Officer

Pro Auto Finder is an insurance company which specializes in Vehicle Breakdown Cover, Vehicle Insurance, Financial Services / Insurance.

A highly accomplished Marketing Executive with over 18 years’ experience of delivering significant commercial growth through successful customer centric, multi-channel retention and acquisition marketing activity for some of the UK’s most recognised brands. Strong commercial acumen with direct P&L management accountability and a proven track record for driving market-beating value growth in highly competitive sectors. Significant performance marketing, CRM and proposition development experience across digital and non-digital platforms driving increased customer loyalty, acquisition, engagement, satisfaction and revenue. A strong communicator and dynamic leader with the ability to work and influence effectively cross-functionally and at all levels to engage and deliver results. Passionate about empowering others through leadership with a reputation for integrity, creativity, delivery, entrepreneurialism and commerciality. Adept at working effectively and achieving outstanding results in a variety of commercial environments including under private equity ownership and within regulated markets.