Director, Lifecycle Marketing
Policygenius is a NYC-based tech startup with a mission to help people get the financial protection they need and have them feel good about it.
Jessica is a tech marketer working with Panorama Education, a data company serving more than 6,500 schools. She’s spent her career in the education technology space, marketing everything from online textbooks to skill assessments. Prior to Panorama, Jessica managed digital strategy and web optimization at Pluralsight, a global leader in professional online learning. Before that, she led digital marketing, PR, product marketing and events for Boston startups Smarterer (acquired by Pluralsight) and Boundless (acquired by Valore). Jessica previously taught marketing analytics workshops for General Assembly, and led marketing for Young Women in Digital, a networking group that serves 1,000+ women in Boston. She graduated from Boston University’s College of Communication with a major in journalism. On Twitter as @jess_owen, you’ll find her tweeting about marketing, edtech, startups and Nutella. Specialties: Digital Marketing, Email Marketing, CRM Management, Marketing Analytics, Web Optimization, Customer Development and Event Planning.
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