Vice President Operations
Planet Fitness is known for a lot of things our low prices (and all the stuff you get for those low prices), our Lunk_C/ Alarm, and of course, our Judgement Free Zone . We re fiercely protective of our Planet and the rights of our members to feel like they belong. So we create an environment where you can relax, go at your own pace and just do your own thing without ever having to worry about being judged. This is your Planet. You belong.
As an experienced operations executive, I get a lot of energy from building and scaling businesses – ultimately achieving long-term sustainable growth. I joined Planet Fitness around the time they had opened their 200th club. Over the next 12 years, I was an integral part in helping the company expand to 2.2K locations! During that time, I rapidly opened many new facilities and became more efficient in doing so with each launch. I also ramped up each location’s performance by optimizing pre-sales, membership signup/cross-selling, guest experience, and internal operations efforts. Without the continual refinement of processes, technology, and people – it would have been difficult to move at the necessary pace. Nothing is possible without a talented and motivated team. With that, I take great care to build cohesive teams that compliment each other’s strengths and achieve more together. I learned the importance of team when serving in Iraq and that belief remains with me today. There is nothing more gratifying as a leader than to see a new team come together, collaborate, and excel! While it is critical to develop my teams to perform at a high level, the same holds true for myself. I am constantly reflecting on my leadership skills and getting feedback so that I can continue to evolve professionally and personally. There is no doubt in my mind that there is a strong correlation between the efforts I put into myself and the achievements of my team.