Co-Founder and Chief Executive Officer
Placester is a real estate marketing platform. We provide the ability to advertise online by leveraging automated distribution with performance tracking in just few clicks. Advertisers are able to focus on lead management, while Placester handles the mechanics of driving traffic.
Matt Barba is the Co-Founder and CEO of Placester, a real estate marketing platform. To date, the company has raised over $50M in total funding, and is backed by leading investors, including NEA, Romulus Capital and Techstars. While in college at Boston University, Matt pursued a real estate license and began his career as an agent in 2008. During that time, he developed a keen interest in real estate technology. An avid coder since childhood, Matt recognized a significant opportunity to improve the way real estate data was being shared with home buyers and sellers, as well as the publications promoting property listings. Together with CTO Frederick Townes, Matt founded Placester in January 2011 to close the gap between real estate professionals, publishers, and consumers. In 2015, Matt was named to the Swanepoel POWER 200 (SP200) list of the top 200 real estate industry leaders in North America. In addition to his background in finance and entrepreneurship, Matt also brings engineering experience to his post at Placester as the author of Builder, the most widely used real estate plugin on WordPress. Matt graduated from Boston University with a bachelor’s degree in Finance in 2009. Prior to Placester, Matt was a real estate agent at Modern Real Estate in Allston, MA, which is where he found his passion for transforming the way real estate data was being shared. From there, he developed a clear vision for improvement in the industry which lead to the founding of Placester.
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