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Esteban Ribero Email Address


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Job Title

Senior Vice President, Head of Strategy Planning and Insights


Discover Performics, a leading performance marketing agency. Learn more about our technological solutions in SEM, SEO, Paid Search, Social & Display and more.


Analytical and creative strategist with 13+ years of experience in brand strategy, consumer engagement (digital and traditional), shopper marketing, analytics, and innovation. I have strong analytical skills and a creative mind and I love working with people and develop teams. Understanding human behavior is my core expertise and I excel at it. As an avid practitioner of behavioral economics I serve as a bridge connecting behavioral sciences with marketing. I have a solid background in psychology, advertising, analytics, and dynamic simulations. I build computer models and simulation games to better understand the strengths and drawbacks of marketing strategies. I am proficient in statistical methods and analytic techniques Brands: Allstate, Chase, MasterCard, H&R Block, ETS, Coke, Dr.Pepper, U.S.Cellular, Marshalls, Carnival, Target, Buick, Valvoline, Kellogg's, Wrigley, Mondelēz, Hanes, Nivea, Wella, adidas, Foster Farms.

Last University
Went to Massachusetts Institute of Technology
Is based in Austin.

Other people working at Performics:

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Josh DwigginsAdministration
Daniel ParksImport and Export Supervisor
Ram SinghTest Lead
Michael KahnGlobal Chief Executive Officer
David GouldMusician, 3rd Clarinet and Bass Clarinet
Kayla WarrenAssociate Media Director
Benoit RousseauHead of SEO and Performance Content
Craig GreenfieldChange Agent and Management Consultant and Iron Chef
Lauren WoiteshekVice President and Director, Corporate Development, Worldwide Team
Oliver SenholdtExecutive Business Director
Karim ShalabySenior Vice President, Analytics and Technology
Nicolas SchmitzChief Executive Officer and President France Chez Performics Performance Practice Lead Publicis Media
Hwanhi ChungVice President, Growth and Business Development
Joshua ChenAssociate Director, Analytics and Technology
Matthew MorganBusiness Director
Alex CampbellManaging Partner Technology and Intelligence
Amy KraussSenior Vice President, Customer Success

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